Faculty of Arts, Humanities and Cultures

School of Design


Tang Tang

Lecturer in Sustainable Design

0113 343 3715

Clothworkers' Building Link, Room 1.32

BEng MSc PhD

Dr Tang Tang is a lecturer in Sustainable Design. Her primary research interests include design for behavioural change, experience design, design for emotion and wellbeing, cross-cultural design and transformation design.


Tang Tang joined the School of Design at the University of Leeds as a Lecturer in 2012. She holds a BEng and an MSc in Industrial Design and completed her PhD in Design for Sustainable Behaviour at Loughborough University. Her doctoral thesis brings social psychological theories into design and proposes a Design Behaviour Intervention Model (DBIM) to influence behavioural change towards sustainable consumption. Tang has extensive knowledge and experience of applying user-centred design methods to generate solutions (products, services and systems) for sustainable behaviour in a multidisciplinary team. Her research interests include design for behavioural change, experience design, design for emotion and wellbeing, cross-cultural design and transformation design.

Prior to joining the University of Leeds, she worked as a postdoctoral research associate on a range of research and consultancy projects on energy demand reduction and consumer behaviour in the Ergonomics and Safety Research Institute and Design School at Loughborough University.


Research Interests

  • Design for behavioural change: The role of design in creating behaviour change towards more sustainable and healthier lifestyles
  • Design for emotion and wellbeing: The role of design in eliciting enjoyable, playful and meaningful experiences and improving wellbeing
  • Transformation design: The use of design methods and process to enable effective interdisciplinary collaboration and cross-cultural communication

PhD research proposals are welcomed on design for behavioural change, experience design, design for emotion and wellbeing, cross-cultural design and transformation design.


Dr. Tang Tang teaches a range of sustainable design and design relevant modules for students at undergraduate, MSc and MA levels. She’s been module manger and/or lecturer for the following modules.

Level Subject
Level 2 Eco-design: Understanding design’s role in global ecology (2012-)
Level 3 Design for 21st Century Societies (2012-2014)

Independent Study Dissertation (2012-)

MA/MSc Sustainable Design (2012-2014)

Negotiated Project (2012-)

Reflective Report (2015-)




Journal articles

  • Hetherington MM, Blundell-Birtill P, Caton SJ, Cecil JE, Evans CE, Rolls BJ, Tang T (2018) “Understanding the science of portion control and the art of downsizing”, Proceedings of the Nutrition Society. : 1-9. (Accepted)
    DOI: 10.1017/S0029665118000435, Repository URL: http://eprints.whiterose.ac.uk/130662/

  • Tang T, Bhamra T (2012) “Putting consumers first in design for sustainable behaviour: a case study of reducing environmental impacts of cold appliance use”, International Journal of Sustainable Engineering. 5.4: 288-303.
    DOI: 10.1080/19397038.2012.685900

  • Bhamra T, Lilley D, Tang T (2011) “Design for Sustainable Behaviour: Using Products to Change Consumer Behaviour”, The Design Journal. 14.4: 427-445.
    DOI: 10.2752/175630611X13091688930453

  • Loveday DL, Bhamra T, Tang T, Haines V, Holmes MJ, Green RJ (2008) “The Energy and Monetary Implications of the ‘24/7’ ‘Always on’ Society”, Energy Policy. 36.12: 4639-4645.
    DOI: 10.1016/j.enpol.2008.09.067


Conference papers

  • Pierandrei F, Remotti S, Tang T, Chivuno-Kuria S, Anfossi S (2018) Service design tools to engage marginalised youth in San Communities of Southern Africa. ServDes2018 Proceedings: To be confirmed (Accepted)

  • Miettinen S, Tang T, Remotti S, Delfino E, Francesco B, Julia D, Sara A (2018) Service design tools for stakeholder dialogue and youth empowerment in Africa. CUMULUS PARIS 2018 CONFERENCE Proceedings: To be confirmed

  • Tang T, Vezzani V (2017) Fostering a culture of collaboration through playful Design Jams. Senses & Sensibility’17: Design Beyond Borders and Rhizomes Proceedings: Proceedings of the Rhizomes 2017, Funchal, Madeira 24-27 October 2017

  • Won S, Tang T (2017) Design for healthy eating: engaging children to understand food practices. Cumulus Hong Kong 2016: Open design for E-very-thing Proceedings: Cumulus Working Papers 33/16: Cumulus Hong Kong 2016 – Open Design for E-very-thing Hong Kong Design Institute and Cumulus International Association of Universities and Colleges of Art, Design and Media.: 344-348.
    Repository URL: http://eprints.whiterose.ac.uk/112714/

  • Vezzani V, Tang T (2014) Investigating the potential of design jams to enhance sustainable design education. Proceedings: Proceedings of NordDesign 2014 Conference, NordDesign 2014 : 37-46.

  • Vezzani V, Tang T, Pierandrei F (2014) Playful City Jam. Proceedings: 9th International Conference on Design and Emotion 2014: The Colors of Care : 158-160.

  • Tang T, Bhamra T (2011) Applying a Design Behaviour Intervention Model to Design for Sustainable Behaviour. Tao of Sustainability: An International Conference on Sustainable Design Strategies in a Globalization Context Proceedings: Proceedings of the Tao of Sustainability: An International Conference on Sustainable Design Strategies in a Globalization Context

  • Tang T, Bhamra T (2009) Understanding consumer behaviour to reduce environmental impacts through sustainable product design. Undisciplined! Design Research Society Conference 2008 Proceedings: Undisciplined! Proceedings of the Design Research Society Conference 2008

  • Tang T, Bhamra T (2009) Improving energy efficiency of product use: an exploration of environmental impacts of household cold appliance usage patterns. 5th International Conference on Energy Efficiency in Domestic Appliances and Lighting (EEDAL’09)

  • Bhamr T, Lilley D, Tang T (2008) Sustainable Use: Changing consumer behaviour through design. Sustainable Innovation 2008

  • Tang T, Bhamra T (2008) Changing energy consumption behaviour through sustainable product design. DESIGN 2008, the 10th International Design Conference, Proceedings: DS 48: Proceedings of DESIGN 2008 : 1359-1366.

  • Bhamra T, Lilley D, Tang T (2008) Sustainable Use: Changing consumer behaviour through product design, Changing the Change. Changing the Change


  • Tang T, Wilson G, Haines V, Bhamra T (2011) Carbon, Control & Comfort project Deliverable 9: Development of User Driven Feedback System.

  • Haines V, Lomas K, Thomson M, Richardson I, Bhamra T, Giuliettib M, Tang T, Lawtona C, Guo LY, Allinson D (2010) How Trends in Appliances Affect Domestic CO2 Emissions: A Review of Home and Garden Appliances.

Research Projects & Grants

Downsizing: using environmental prompts to understand healthy portion control and appropriate food servings in children, adolescents and caregivers (Co-Investigator), BBSRC DRINC, 2015-2018

PARTY: participatory development with the youth (Principal Investigator), EU Horizon 2020 MSCA-RISE, 2015-2019

Jamming: exploring the potential for enhancing a sense of community through collaborative design workshops, Ignite 2013/14, 2014-2015

Research Centres & Groups

Experience Design

External Appointments

Referee for journals: The Design Journal, Journal of Cleaner Production, Journal of design research, International Journal of Sustainable Engineering, Journal of Internet Marketing and Advertising, International Journal of Environmental Technology and Management and International Journal of Information Technology and Management

PhD & Postdoctoral Supervision

PhD students:

Manju Sugathan, PhD, completed 2015 – Innovative Sustainable Knit Technology

Alessandro Medici, PhD, current – Culturally Sensitive Design

Gyeonghwa Lee, PhD, current – Persona Design


PhD Thesis

Tang, T. (2010) Towards Sustainable Use: Designing Behaviour Intervention to Reduce Household Environmental Impact, PhD thesis, Loughborough Design School, Loughborough University, Loughborough, UK.


Playful cities: http://playfulcities.tumblr.com/playfulcityjams

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